Despite the early set-backs, the iPhone 4 has proven to be a run away success (again) for Apple. So strong is the Apple brand that anecdotal evidence suggests that people who were considering purchasing the iPhone 4 but were put off due to concerns surrounding the apparent fragility of the touch screen and the issues surrounding the antenna, opted instead to buy the iPhone 3! All this evidence points to yet another run away success when the next iPhone (presumably to be named the iPhone 5) is released.
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